With the pandemic completely altering the lives of millions of people across the world, affiliate marketing has become a mainstay for many people. At the very least, it is actively being considered by many who hadn’t thought of it as a lucrative option before. Depending on the industry, affiliate marketing may constitute up to 20% of the advertising spend and currently generates billions of dollars in annual revenue across the world. With these facts as background, it’s not surprising that many affiliate marketers who are just starting out are looking for affiliate marketing tools and the right market within which to make their mark. If you’re one such affiliate marketer – look no further for where you should go, for you’ll find all the information below!
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An important note about niches
Although affiliate marketing is a very lucrative proposition for those who can correctly leverage their networks and build links across their follower base, it’s not a simple task and requires a lot of work by the affiliate marketer. Similarly, when it comes to finding a niche, it’s important to keep in mind that affiliate marketing alone will not provide all the answers. Finding a niche is similar to deciding on a path – it helps to know which path will be the most rewarding in comparative terms, but at the end of the day, each path will require work and dedication to reach the stage when you can reap those awards.
Moreover, any niche you may want to develop will indeed give you benefits in the long term. Another important factor to consider is interest and passion since it will go a long way in making you feel motivated for the struggle you will have to face in the days to come once you’ve embarked on your journey.
With that said, let’s take a look at some of the tried and tested niches that have stood the test of time and, no doubt, will work for you as well!
Timeless niches to increase earnings for affiliate marketers
Most people want to go up in the world, regardless of where they are at any given moment. This is the primary motivation that drives them, and as a result, they often spend time on the internet looking for resources that can increase their wealth – or better yet, some of them wish to improve their earning capacity as a whole. Some turn to online courses while others try to set up side hustles, capitalizing on the profession that they already have to earn more money.
This is where affiliate marketers can play a huge role. If you recommend a course or a book that may help someone in their journey to make more money, not only will you stand to make passive income, but you’ll also be contributing in a very tangible way to somebody else’s quality of life! As a niche to invest energies into, you really cannot go wrong with this niche.
Typically, this niche includes blogging tips, marketing guides, stock trading, and even legalized gambling!
1. SaaS tools
With the increase of WFH and online connectivity, many people have turned to online tools to facilitate processes for which they earlier relied on other people. A good example of this is project management, which earlier used to happen through a conglomeration of various tools but now can be done through a centralized app that can take care of everything. Moreover, as people’s self-reliance keeps increasing, their need for various tools has also come to the surface. And this is one thing SaaS tools are perfect for – solving problems that people didn’t even know they had.
This is why SaaS affiliate marketing is a huge niche for all affiliate marketers to explore. Not only do they make other people’s lives easier, but also pretty much guarantee a recurring income for most affiliate marketers; these tools are typically not one-off purchases and provide lifetime memberships or subscriptions.
For example, Pat Flynn is an affiliate marketer wizard in the SaaS niche. He documents and shares his affiliate marketing journey on his website as articles, courses, and podcasts. He is one of the most sought after affiliate marketers since he is very transparent about his income from affiliate marketing.
This niche includes SaaS products like CRM software, HR software, ticketing software, phone system software, algo trading software, and more.
2. Gaming
With mobile games too thrown into the mix, gaming has been a significant discovery as a booming sector. Games are no longer only for those who have a passion for playing intense console or pc games that require a significant amount of time and energy commitment. With hyper casual games, people can utilize the empty time they find on their daily commute, or when they’re stuck in a situation, they’d rather avoid.
So, affiliate marketers who invest their time in games have a lot to look forward to. This is a tremendous industry that offers a lot of value for one’s time invested – and an affiliate marketer’s task will be to further weed things out for their network so that a person may enjoy only the best of what’s available!
Typically, this niche includes game reviews, game hosting reviews, console reviews, microtransaction reviews, and much more.
3. Fitness and health
Another perennial niche is the fitness industry since people are always on the lookout to make their lives better by improving their overall fitness levels. Even though this peaks in January, the wavering interest of multiple people makes for a more or less consistent audience – since once you’re invested in your health, you’ll forever be looking for ways to stay healthy. Besides, a lot of information related to health is available at a premium. Those who can offer it free of cost (or at lower prices) always have the edge over others. As an affiliate marketer, promoting fitness business software to fitness professionals and gym owners can be a great way to earn commissions and help them improve their business.
So that’s why this is a great market to be a part of – it offers a lot of value to people and can make their lives better as well! Moreover, considering that health fanatics are committed to their goals, it’s more likely that they will make repeat purchases to stay in shape, thus contributing to your recurring income as well.
For this niche, you can recommend fitness guides or magazines, health centers with great facilities, wellness products, and more to help you find a gym near you.
4. Exploring new interests
When it comes to exploration, it is not just of a physical nature – people have been discovering new ways to engage in activities since time immemorial. In the age of the internet, it gets even better! With all the new ways people can access information around and even discover new interests, it becomes a no-brainer for people to choose hobbies as a focal point around which to structure their discoveries.
Similarly, as someone who provides suggestions to people based on their likes and dislikes, you play the important role of guiding them in their exploration as an affiliate marketer. This is how you can earn a steady stream of income by ensuring that your network gets only the best recommendations from you, whether it’s in the field of arts and crafts, music, gardening, pottery, and a million other things!
A lot of home makers turn affiliate marketers when their children are at school. This job helps them to balance their family life and simultaneously pursue their interests enabling a work-life harmony. This also tends to give them an independent stand on their fiscal decisions.
Here, you can suggest people various activities depending on what they wish to engage in, including DIY guides, cooking at home, home decor, and much more.
Take a chance on affiliate marketing
If you’re a new affiliate marketer looking to sink your teeth into the world of referrals, recurring income, and enriching other people’s lives, you’ve already taken the first step into a prosperous and fulfilling world that will satisfy you both at an emotional and a monetary level. Reaping your affiliate marketing efforts can take time. By being agile and patient throughout the process you may taste success sooner. And now that you’re here, don’t think twice – take the first few steps, and the rest will fall into place! The niches mentioned in this article will start you off on the right path, and you can discover more ways to ensure that your affiliate marketing career stays on track as well. Here are a few affiliate marketing tips to get you started!
